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One product · Made exceptionally · Built to last

The only frame
worth ordering 500 of.

We don't make five products at three quality levels. We make one plate frame, as well as it can be made — a premium aluminum core with an automotive-grade powder coat, shaker-rig tested to two million vibration cycles, UV-endurance tested for a thousand hours.

2Mvibration cycles
1,000hUV endurance
12x6"US standard
Lifeof vehicle warranty
What makes it premium

Four details that matter.

Al

Premium aluminum core

Rigid enough to hold the license plate square after a decade of weather. Light enough not to stress the plate's mounting tabs. Resistant to the corrosion that destroys steel frames in two winters.

PC

Automotive-grade powder coat

The same finish system used on wheels, calipers, and trim. Chip-resistant, scratch-tolerant, and available in flat, embossed, or metallic (silver, gold) text styles via custom color injection.

2M

Shaker-rig tested

Two million vibration cycles at the frequencies of highway driving. Typical passenger vehicles see fewer than 500,000 cycles per year — so every frame survives a four-year life before we ship it.

1000h

UV endurance

A thousand hours in a UV aging chamber simulating direct California sun. Colors don't shift pink, whites don't yellow, blacks don't chalk. The frame looks new at year five.

Specifications

The spec sheet, unabridged.

Spec
Value
Notes
Method
Fitment
US standard 12x6"
ASA / SAE J683
Material (frame)
Aluminum alloy
Rigid, corrosion-resistant
Finish
Powder coat
Automotive-grade
Vibration endurance
2,000,000 cycles
No structural failure
Shaker-rig, ~40-80 Hz
UV endurance
1,000 hours
No color shift, no chalking
ASTM G154 cycle
Operating temp
-40°F to +185°F
No warp, no crack
Thermal shock test
Warranty
Lifetime of vehicle
Manufacturing defects
Direct replacement
Unit weight
~95 g
Less than plate mounting hardware
Mounting
Standard 4-hole
Reuse OEM hardware
Customization
Full
Logo + text + color + font
Web customizer
MOQ
500 units
Bulk only
Lead time
10 business days
From approved proof

Expedited five-business-day production available for qualified dealer / partner accounts. Spec values measured per sample lot; worst-case production unit exceeds each threshold.

Customization scope

Every frame is one of one.

Text

Bottom text with your dealership, club, or shop name. Choose from 55+ curated fonts — performance sans serifs, elegant serifs, display, handwriting, even pixel and sci-fi. Upload your own TTF/OTF for full brand matching.

Color

Flat color (any hex), embossed (3D drop shadow), or metallic (silver / gold gradient). Metallic finishes reflect real light like painted pinstripes — most dramatic on black frames.

Logos

70+ car brand logos included (BMW, Porsche, Tesla, Ford, Ferrari, Lamborghini, Mercedes-Benz, Toyota, and more). Upload your own SVG for custom logos. Place left, right, or both sides.

Templates

Twelve ready-made templates (Happy Holidays, Hot Mess, I Swear, Life Happens, New Year, Sweet and Sassy, and more) for shops running holiday or seasonal campaigns without a custom design round.

Full vector upload

For production-ready designs: upload your .ai, .svg, .pdf, or .eps file direct. Our team validates the file and ships it straight to production. Notes field for special requests.

Live preview

The customizer renders your design on the frame in real time — text font, color, logo placement, everything. What you see is what ships. No waiting for a proof to see your idea.

Product FAQ

The four questions we get most.

What is the atroq plate frame made of?

A premium aluminum core finished with an automotive-grade powder coat. The finish survives 1,000 hours of UV testing and the structural bond withstands 2 million vibration cycles — far beyond ASTM requirements for automotive trim.

Will the atroq frame fit my car?

Yes, if your vehicle uses a US standard 12x6 inch license plate. That covers essentially all passenger cars, crossovers, SUVs, and most light trucks registered in the United States. The frame uses the same 4-hole mounting pattern as factory plates, so OEM hardware bolts it on.

What customization is included?

Full personalization: dealership, shop or club name (bottom text), choice of 55+ fonts including custom font upload, text color (flat, embossed, silver/gold metallic), and up to two logos from our 70+ car brand library or your own SVG artwork on the left, right, or both sides.

Can I order just one or do I need 500?

atroq is a bulk manufacturer — the minimum is 500 units. This makes us the wrong place for a single custom frame and the right place for dealerships, auto shops, and car clubs ordering in quantity. If you need a single sample for approval, we ship one for $39 (credited against your first 500 order).

Ready to configure

One product. Five hundred to start.

Move to the customizer and lock your design in under fifteen minutes.

500 unit minimum · 10-day lead time · hello@atroq.com · +1 310 990 0327